CASH POSITIVE CHAPTER - Divide Cayman Ltd, page-250

https://www.pymnts.com/news/payments-innovation/2025/ceo-interview-regulatory-relaxation-and-simplicity-key-to-fintech-growth/

Sneef, with the change in regulatory environment under Trumps administration making it easier for Fintechs hopefully FI Paylater will be a success, however Nandan is only putting 3-5% of his marketing budget into it now and indicated in this interview in the link above that Banks regulatory constraints have made it much slower going than expected since the Motive podcast last year.

I’d be happy to hear that the top 5 US Bank discussed on the interview is going live as it will put pressure on others to adopt as well.

As Nandan mentions though, Splitit is not putting all eggs in the FI Pay Later basket.