ipad and mobile advertising , page-10

all great points ....

i for one think the ronaldo app should have started as a free download with pay to play take-up very early into the app. they don't seem to have generated the umbers you might have expected. they really need to be a little more creative with the ronaldo offering rather than just a shooter game. strategy, skill, current debate on the game etc should all be leveraged into next soccer offering.

in any case that's probably small fry. cross platform app shop sounds good. but will apple play ball?

m-one ad platform sounds great. but how long until advertisers start stumping the cash?

cbox sounds like once its up and running at ful tilt that it will be a cash cow. any more tie ups from berkshire hathaway connection would be brilliant?

all in all it sounds good. but i just wonder when and how they are going to put these disperate pieces together in the mind of the sort of investors that will drive this towards a $100m+ market cap. at this stage, market is yawning. obviously some feel its a long way off. that liklihood doesn't sit well with a jan 2012 .20 oppies holder i have to say.