From KHA Latest Newsletter, got a feeling Kidney Vital launch may be timed with Pharma Expo 2011, still think we have a shot for best new product??
Kidney Health Australia and Pharmaceutical and Healthcare Group, Stirling Products Limited are pleased to join in partnership to deliver a multivitamin product developed specifically for people with kidney disease. The vitamins called Kidney Vital have been specifically formulated by nephrologists to adhere to the latest clinical evidence around vitamin use for people with kidney disease. Kidney Vital contains nutrients proven to provide specific advantages to people with kidney disease and also importantly avoids or minimises certain vitamins and minerals found in other vitamins that, in wrong amounts, can be non-beneficial or even harmful to people with kidney disease. The vitamins are the first Kidney Smart product to be endorsed by Kidney Health Australia and will be available in pharmacies across Australia in June