norsk salmon on special last weekend

Dont know if this will last long but the norway (fish whole) on sale at my local in singapore were 107 sing cents per 100 grams..Cut into stakes (Im crying) 1.79 .. ours 2.69(filleted cut into 1/4's) Pray its only for a day or so..will let you all know.Im thinking this is dumping of excess product(probs at a loss)and attemting to hold onto market share in this kaotic market..ive only skirted the annual and are interested in others thoughts?views..New director(sing) return on equity and capital...are we looking ok? this is not my strong area...the accounting methods are hard for a novise to understand..MJS can you put it into laymans terms.PLEASE.mj