Hey guys been following this thread a little while now. Can't help but be attracted to half a horse(lol) and rebel1 story.
I am not aware of the nitty gritty of the logistics though.
Who is promoting the product to pharmacies.(I have read crossmark were dropped-thats not that bad-imo).Is it pharmacy only?
Read that pharmacies keep only deep heat and Voltaren. Not true.Shelves are stocked with the up to date formulations, especailly ones recommended by Monika Kos.Velbex is currently taking off.OZ something before that, only a rehash of Arthroaid cream. We have great results with Arnica,Comfrey,Shark Cartledge, Peppermint Oil, Emu Oil. Products like Pain Away, Michael's cream, Blackmores pain relief cream, Brauer Arnica. It is a tough market to crack and the only way is to educate people on the floor in pharmacy, or advertise on telly or get on today tonight.Which is more cost effective or attainable.How do you think products become succesful? Through professional recommendation.Most products that become household names start as nothing until there local pharmacist recommends them somethiong that works.Think Berocca, Inner Health Plus, Mylanta and many others.You must have someone out there training the industry on the benefits. Who is the pharmacy rep for Thermalife?
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