The line being flogged by Laborites is that Gillard always said that things would improve after the tough decisions had been made. Bruce Hawker is a master at this sort of spin.
They have all convinced themselves that once the carbon tax starts paying out money then voters will love them, no matter that the Labor primary vote has dropped back to 29%.
The spin meisters forget that people have long memories about broken promises. The boat people saga will get worse rather than better and economic conditions may not improve especially if China's growth dip. Swan's surplus may not happen despite all the fudging.
And there's always the Craig Thomson affair to remind voters of the long and ugly union tentacles that reach into all areas of the party.