$1.2B raised, online donations up 20% to $190M, page-2

Thanks Publunchman,

It really highlights, just how Massive the market is and just how small a market share ACU needs to capture to be many multiples of current share price.

Below are a couple of links that show the increase in U.S online banking and in particular the increase in mobile banking. I think this highlights the move toward mobile commerce. It is yet to be seen whether this will carry over to donations, but as you have highlighted its a 240B - 300B market in the U.S alone, with the online donations making up 6.4% and growing at a rate of 13% a year.

6.4% of 300B is over $19Billon in online giving in the U.S per year alone. This figure is expected to grow by 13% this year also.

With some strategic marketing within the social media and celebrity space, I can see ACU taking a fair share of that pie.

Out of interest Canstar latest figures show in Australia, 90% of people use online banking, 76 per cent of people aged 70 plus use it ( that's surprising) and 39% of people bank on their phones. Again this just highlights the move to m-commerce.

77

http://www.pewinternet.org/2013/08/07/51-of-u-s-adults-bank-online/

http://thefinancialbrand.com/41465/300-mobile-banking-digital-payment-strategic-planning-statistics/