Amazon paid $1B USD ( $1.42 aud) for Ring and Google paid $3.2B USD for Nest.
LIFX is the best smart light on the planet. They now have the full range...$10 to $150. They are just starting to increase SUKs
Amazon have sold more than 200m Alexa they want people to connect to home devices, starting with lights. Lifx nets $2USD on the $10 light. Do the math.
When Lifx was acquired by Bud they has sold around 1.5m lights in the prior 6 years. That number is close to 3m a year later. And with all the retailers signed that number could be 1m lights per month in 2021. Smart lights are only 12% of lights sold but are the future. Philips spend more than our market cap just on advertising. With Amazon in the LIFX corner, the brand will rocket past $1baud
It wont even take 5 years to $1baud MC. but thats approx 40c. Thats why I said Dec 2025. I bet 5 years ago no one thought Breville market cap would be $3.5B.
BUD Price at posting:
5.9¢ Sentiment: Buy Disclosure: Held
