Would the current enormous tv cricket ratings on 7 and 7 plus for aust v India test and big increase in bi g bash viewers be make any difference to ad revenues received for revenue year 24/25.
I presume all ad revenue for series Is negotiated before start of cricket season or does the massive view numbers lead to more money paid to network because of huge viewers increase watching.
Would the current enormous tv cricket ratings on 7 and 7 plus...
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