$2 Party, page-173

yes , was reading that earlier , what a terrific representation of the market and clearly shows why betr are wanting to buy Pointsbet.

based on 240k users at pointsbet, it would theoretically cost betr 108m in marketing and promotions to get them across to betr....

what the stat doesnt really show or make clear is , how likely are those to be retained as annual customers....

if the product is no good,they wont stay.

anyone who has used betr will know their product is atrocious.

so what is the cost to develop the app to convert a user into a multi year user delivering 884 p.a in value ???

pointsbet proof is in the pudding , with 3 years of data showing the user DB expanding and growing.

betr would prob look at a 3 to 5 year plan, if they can maintain 240k users thats a value of 636m on 3 years

with their asset on hand and crew with successful past endeavours, im sure they will eclipse that figure.

so then , 250m asking price and the economics would seem to stack up easily.....