Ann: FORECAST: SNK: Snakk grows annual revenue by

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    • Release Date: 04/06/13 10:37
    • Summary: FORECAST: SNK: Snakk grows annual revenue by 83%
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    SNK
    04/06/2013 08:37
    FORECAST
    
    REL: 0837 HRS Snakk Media Limited
    
    FORECAST: SNK: Snakk grows annual revenue by 83%
    
    SNK - Market information
    
    4 June 2013
    
    Snakk grows annual revenue by 83%
    Becomes 'B Corporation' for meeting stringent socio-enviro standards
    
    AUCKLAND, New Zealand, 4 June 2013 - 'Smart screen' start-up Snakk Media
    Ltd., (NZAX: SNK) is announcing its first unaudited year-end financial
    results since becoming a public company, with revenues from March 2012 to
    March 2013 increasing 83% year-on-year from $1,992,958 to $3,654,346.
    
    The company's financial year ended with fourth quarter revenues  almost
    doubling, increasing 94% year-on-year from $507,300 to $984,643.
    
    With previous year's revenues increasing by 83%, Snakk has thus far out-paced
    2012 analyst predictions stating that advertising spend on mobile devices in
    Australia are forecast to grow by 46% year-on-year over the next five years.
    
    The lift in revenue coincides with Snakk being named a Certified B
    Corporation (B Corp), one of the first publicly listed companies in the world
    to meet the rigorous social and environmental performance standards set out
    by the internationally recognised non-profit, B Lab.
    "It's been a great year," says Snakk Co-Founder and Chairman Derek Handley.
    "We are proud of the company's results to date, but there is still a huge
    amount of work to be done. Today we are joining hundreds of companies
    worldwide that are proving that "doing well while doing good" is an
    increasingly attractive advantage for investors, customers and employees."
    "Being a B Corp means embracing the philosophy that Snakk exists to create
    value for all of our stakeholders beyond our shareholders, and offers greater
    transparency, accountability and performance on our social and environmental
    objectives. Snakk has been built from the ground up to keep growing this
    way."
    Snakk's full B Impact Report can be found here:
    http://www.bcorporation.net/community/snakk-media.
    The year-end results and B Corp certification follow last month's successful
    capital raising initiative, where more than 1,200 investors contributed $6.5m
    through a Share Purchase Plan.
    
    Snakk Group CEO Mark Ryan, who served as Executive Director throughout last
    year's financial year, says the start-up's ability to rapidly develop in its
    second year of operation is a fantastic achievement.
    
    "Last year the business grew and matured quickly, both from an operational
    and revenue-generation perspective," said Mr Ryan. "We capped off the end of
    the year with a strong debut on the New Zealand Stock Exchange and since
    listing we have welcomed more than 700 new shareholders into the Snakk
    family."
    
    "With the funds raised from the SPP, we are now in an excellent position to
    look at opportunities and potential acquisitions that will allow us to scale
    the business beyond the start-up phase and grab a larger share of the
    exploding mobile advertising market."
    
    Snakk's growth strategy is focused on increasing its Australian and New
    Zealand market share and then expanding geographically into Asia, where
    analysts predict mobile will play a leading role in efforts to engage
    consumers, whose first digital experiences will be with mobile devices.
    
    Snakk expects to release its audited results on or before 20 June.
    
    ENDS
    
    For media enquiries, please contact: Julie Landry, Snakk Media, 021 895 098
    
    For investor enquiries, please email: [email protected] or phone 021
    464392
    
    Visit www.snk.co.nz for investor information
    
    Follow Snakk for investor and market updates on www.twitter.com/snakkir
    
    About Snakk Media Limited
    Snakk enables brands to reach their consumers on smartphones and tablets,
    delivering engaging ads across a network of mobile websites, applications,
    and games in a way that is highly targeted, measurable and scalable. The
    company's expertise and portfolio of technology aggregates a publisher's
    supply of ad space and matches it with an advertiser's demand.
    
    Snakk generates revenue every time an ad uses its networks to appear on the
    sites, games and social networks of a tablet or smartphone. Revenue comes
    from both the advertiser paying to use the ad space and the publishers
    serving the ad to its audiences.
    
    Snakk is deeply committed to building a purpose-driven business that balances
    commercial outcomes with a higher social purpose.
    
    About B Corp
    Certified B Corporations meet rigorous standards of social and environmental
    performance, legally expand their corporate responsibilities to include
    consideration of stakeholder interests, and build collective voice through
    the power of the unifying B Corporation brand. As of February 2013, there are
    more than 690 Certified B Corporations from over 60 industries and 24
    countries, representing a diverse multi-billion dollar marketplace.
    
    About B Lab
    B Lab is a nonprofit organization that serves a global movement to redefine
    success in business so that all companies compete not only to be the best in
    the world, but the best for the world. B Lab drives this systemic change
    through a number of interrelated initiative: 1) building a community of
    Certified B Corporations to make it easier for all of us to tell the
    difference between "good companies" and good marketing; 2) passing
    legislation to accelerate growth of social entrepreneurship and impact
    investing (12 states have already passed benefit corporation legislation); 3)
    driving capital to high impact investments through the use of GIIRS Ratings
    and Analytics (more than 60 investors with over $3B in impact assets under
    management use GIIRS); and 4) providing free, powerful tools for businesses
    to measure, compare and improve their social and environmental performance
    (more than 7,000 businesses use B Lab's free B Impact Assessment).
    End CA:00236993 For:SNK    Type:FORECAST   Time:2013-06-04 08:37:50
    				
 
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