2024 BrainChip Discussion, page-100

BRN is not selling boats, cars, or aircraft. A "salesperson" does not simply sell what BRN is offering or ring around potential companies. The sales process will look after itself however it will require a person that is respected throughout academic, engineering and business circles.

I've previously outlined why a "salesperson" operating in the sector BRN operates in will be on a hiding to nothing. Simply put, unless the "salesperson" has at least PHD electrical engineering qualifications (or similar) with a history of peer collaboration and published papers a "salesperson" will not get in the door. They will not be speaking the same language let alone be held in any respect.

The new CFO is the person will drive BRN sales simply by way of collaborating and conversing with his peers. Then the financial details of the sales arrangements will be taken over by BRN commercial lawyers and accountants.