“TECHDoing business with Apple means you probably can't tell...

“TECH
Doing business with Apple means you probably can't tell anyone about it, as Hyundai learnedPUBLISHED THU, JAN 14 2021 8:00 AM ESTKif Leswing@KIFLESWINGWATCH LIVEKEY POINTS

Apple insists on discretion from its suppliers or potential partners.Last week, Hyundai said it was in early talks with Apple about cars but then immediately backtracked.While nondisclosure agreements are common in the high-tech world, people who work with Apple say the iPhone maker takes confidential information more seriously than competitors.

In this article Hyundai confirmed in a short statement last week it was in early talks with Apple about cars. Almost immediately, the Korean auto giant started to backtrack, releasing a subsequent statement that removed all mention of Apple.

Hyundai's retreat is almost certainly the latest fallout from Apple's insistence on secrecy and discretion from its suppliers or potential partners. Companies who deal with Apple are held to strict nondisclosure agreements, even if they are public companies and Apple is a major customerManny Ko if the web is to be believed appears to have very recently left Apple to return to academia.”

Apple like Brainchip love NDA’s in fact as the above indicates they are very aggressive about the enforcement.

My opinion only DYOR

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