VML
07/04/2014 14:46
GENERAL
REL: 1446 HRS VMob Group Limited
GENERAL: VML: VMob takes out international big data award
7 April 2014
VMob takes out international big data award
New Zealand mobile marketing SaaS Vendor, VMob, has won the prestigious
Emerging Market award at the I-COM Big Data Venture Challenge in Seville,
Spain.
Beating out twelve finalists from seven countries around the globe, VMob was
applauded for their innovative use of big data across a number of heavyweight
international clients including McDonalds, Exxon and DDB,
The Emerging Market award recognises the use of big data to create a
competitive advantage and drive bottom line impact for clients.
VMob CEO, Scott Bradley said the award highlights the importance of big data
in business today and delivering measurable business results with the data.
"As VMob moves from strength to strength in the global market, we are
committed to delivering measurable results that significantly impact bottom
line revenue for our clients using VMob's proven software technology".
Award winners were judged by a Jury and board of advisors, totalling twenty
eight industry experts including the largest global digital agencies and
data-driven marketing specialists from around the world including senior
executives from: Xaxis (USA), Carat Global Management (UK), Apsara Ventures
(USA), SapientNitro (Germany), Ogilvy & Mather (USA), Amazon China, Annalect
Group/Omnicom (USA), KISSmetrics (USA), BrightTag EMEA (UK), Microsoft (USA),
Mediabrands Audience Platform (USA), Bois Capital (USA), CALAO Finance
(France), Europe Digital Ventures (Spain) and IPG Mediabrands (Singapore).
ENDS
For more information please contact:
Scott Bradley Alice McKay
CEO, VMob Group Limited Haystac PR
Mobile: + 64 21 722 556 Mobile: +64 21 847 795
Email: [email protected] Email: [email protected]
About VMob
VMob uses mobile to put shoppers back into shops and increase sales for
bricks and mortar retailers. Its unique proprietary platform delivers highly
effective, personalised promotions, content and loyalty programs in real
time. The Company's technology combines social profiling, geo-location and
transactional capabilities to help retailers and brand owners understand
their customers and connect with them through perfectly-timed offers and
rewards. VMob is based in Auckland, New Zealand and is listed on the NZX
Alternative Market (NZAX: VML).
The Company has already achieved success in worldwide markets with strong
partnerships and clients including McDonalds Netherlands, Exxon, DDB, Telkom
Indonesia, Telecom New Zealand and Yellow Pages.
Visit www.vmob.co for further information
End CA:00249207 For:VML Type:GENERAL Time:2014-04-07 14:46:50
