VML
12/01/2015 15:46
GENERAL
NOT PRICE SENSITIVE
REL: 1546 HRS VMob Group Limited
GENERAL: VML: Media Release - Microsoft showcases VMob technology
Media Release - Microsoft showcases VMob technology at the world's biggest
retail trade show
VMob (VMob Group Limited: VML) is currently exhibiting with Microsoft at the
world's largest retail trade show in New York.
The National Retail Federation in the US hosts this show once a year and this
is the show's 104th year. The show exists to connect the world's retailers
with suppliers that can help make their businesses more profitable. It is
attended by more than 27,000 retail professionals and vendors from more than
80 countries. Senior retail executives from the world's largest retailers are
in attendance and Microsoft is introducing them to VMob's technology.
VMob is set up inside the Microsoft booth at the entrance to the exhibition
hall and has three days of scheduled meetings with a wide range of potential
customers including Marks and Spencer, Avis, Nord- strom, Macy's, Tesco, H&M,
Sainsbury's, Estee Lauder, Kohl's, Walmart and Starbucks. Access to senior
executives from this many companies would normally take years but with VMob's
strong Microsoft partnership it takes just days. This is why Microsoft is
such an important channel partner for VMob, opening doors to senior
executives of some of the biggest brands in the US, AsiaPac and Europe.
Throughout each day of the show Scott Bradley (CEO) and Christopher Dawson
(Strategy Director) will use a McDonald's case study to conduct live
demonstrations of VMob's platform for Microsoft's biggest retail customers.
For more information please contact:
Steve Allan, CFO VMob
Mobile: + 64 27 480 9991
Email: [email protected]
About VMob
The VMob mobile engagement platform, built specifically for retailers, uses
in-store beacon functionality, mobile vouchers and mobile loyalty to increase
store traffic, improve in-store experience and build loyalty. All app content
is tailored specifically to each shopper by our big data platform, running on
the Microsoft Azure network, using a combination of historic information and
live data points such as location, weather and nearby events. VMob is based
in Auckland, New Zealand and is listed on the NZX Alternative Market (NZAX:
VML).
The Company has already achieved success in worldwide markets with strong
partnerships and clients including McDon- ald's Netherlands, Sweden and
Japan, Anheuser-Busch (Busdweiser), Exxon, DDB, Telkom Indonesia, Telecom New
Zealand, Vodafone, Yellow Pages, Heart of the City and Loyalty New Zealand.
Visit www.vmob.co for further information
End CA:00259683 For:VML Type:GENERAL Time:2015-01-12 15:46:15
