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Ann: GENERAL: PEB: Pacific Edge adds India to its growing list of patents

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    • Release Date: 05/03/15 10:23
    • Summary: GENERAL: PEB: Pacific Edge adds India to its growing list of patents
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    05/03/2015 10:23
    GENERAL
    NOT PRICE SENSITIVE
    REL: 1023 HRS Pacific Edge Limited
    
    GENERAL: PEB: Pacific Edge adds India to its growing list of patents
    
    5 March 2015
    
    Pacific Edge adds India to its growing list of patents
    
    Pacific Edge has been granted patent protection in India for its Cxbladder
    technology. This comes several weeks after being granted patents for 38
    countries in Europe for the same technology that enables the accurate and
    non-invasive detection of urothelial carcinomas.
    
    Pacific Edge Chief Executive Officer David Darling says India is the second
    largest country in terms of population. Its incidence rates of bladder cancer
    are reportedly also very high - not helped by the high levels of tobacco that
    continues to be consumed, which does increase the likelihood of bladder
    cancer.
    
    David Darling says: "While it is important for the Company to seek patent
    protection in key jurisdictions, our main focus continues to be building
    sales momentum in the US, the world's largest healthcare market, where we
    have just now started into our second year of commercial operations.
    Laboratory through-put is tracking to the company's expectations following an
    active direct sales and marketing program to clinicians and healthcare
    organisations. Pacific Edge Diagnostics USA has twelve dedicated sales
    executives operating in key geographic regions."
    
    Meanwhile Pacific Edge has been rapidly extending its portfolio of
    intellectual property based on its molecular diagnostic technology with the
    recent grant of patents in the US for the prognosis of melanoma, in Japan for
    the prognosis of colorectal cancer and in China for the detection of gastric
    cancer.
    
    "Extending and further developing our intellectual capital is essential for
    the long term commercial success of the Company and the creation of
    additional value for shareholders," David Darling says.
    
    Further developments of the Cxbladder technology are underway with the next
    product, Cxbladder Triage due to be released in the US this year after its
    successful launch in New Zealand. Cxbladder Triage allows clinicians to
    segregate patients who have presented to their healthcare provider with
    haematuria (blood in the urine, an early indicator of possible bladder
    cancer) who have a low probability of having urothelial carcinoma. The use of
    this new product - Cxbladder Triage provides upside and cost saving for the
    patient, the clinician and the healthcare system to exclude a significant
    proportion of these patients from having to have a full clinical work-up for
    bladder cancer that is both expensive and invasive.
    
    For more information contact:
    
    David Darling
    Chief Executive Officer
    Pacific Edge Ltd
    P: +64 (3) 479 5800
    
    ABOUT PACIFIC EDGE
    
    Pacific Edge Limited (NZX: PEB) is a New Zealand based cancer diagnostic
    company specialising in the discovery and commercialisation of diagnostic and
    prognostic technology for the early detection and monitoring of cancer. The
    company is developing and commercialising its range of Cxbladder bladder
    cancer tests. It's first commercial product, Cxbladder Detect, is now being
    actively marketed to physicians and clinicians in New Zealand, Australia, and
    the USA through the company's wholly owned subsidiaries and selected
    commercial partners.
    
    www.pacificedge.co.nz www.pacificedgedx.com
    
    ABOUT Cxbladder Detect
    
    Cxbladder Detect is a proprietary, accurate molecular diagnostic test that
    enables the non-invasive detection of bladder and other urinary tract cancers
    from a small volume of urine. Cxbladder Detect is commercially available in
    New Zealand, Australia and the USA.  Cxbladder Detect is available in the USA
    and NZ as a laboroatory Developed Test (LDT) from the company's CLIA
    certified laboratories, providing physicians and clinicians with a quick,
    cost effective and accurate measure of the presence of the cancer, and
    provides urologists with the opportunity to reduce their reliance on the need
    for invasive tests such as cystoscopy. The Cxbladder Detect cancer detection
    test has been validated by a multicentre, international clinical study.
    www.cxbladder.com
    
    ABOUT Cxbladder Triage
    
    Cxbladder Triage is a novel molecular test that combines the power of the
    genomic biomarkers with extra phenotypic and clinical risk biomarkers to
    accurately identify and remove patients with haematuria who have a low
    probability of bladde cancer, from needing to have a full-urological work-up.
    This  is a tool for use by clinicians and physicians in the primary
    evaluation and will result in a reduction of the number of patients needing
    an expensive and invasive work-up for urothelial cancer.
    
    www.cxbladder.com
    
    ABOUT BLADDER CANCER
    
    Globally, bladder cancer has the 9th highest incidence and the 4th highest
    incidence for men. One of the early symptoms of bladder cancer is the
    presence of blood in the urine, haematuria. People with haematuria often
    present to their general practitioner before being referred on to a
    urologist.
    
    Bladder cancer has a very high recurrence rate of approximately 50%-70% with
    up to 30% of these recurring as later stage tumours. However, bladder cancers
    are highly treatable, especially if detected in the early stages when there
    is a much higher probability of survival.  Timely detection and regular
    surveillance and monitoring of this cancer is a key element of the clinical
    process and of the individual's annual healthcare plan.
    End CA:00261494 For:PEB    Type:GENERAL    Time:2015-03-05 10:23:35
    				
 
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