$99 personal plans, page-26

Indeed. I do own a fair few already though. If this takes off in the US, NEA could be the stock of the decade. Imagine the people who bought at 4c or so...

And now back to the topic ($99 personal plans).

This would have to be of interest to anyone who is buying/building a house. I hope they have worked out how to directly market this plan to such people. E.g. through property title registries, real estate agents, builders etc.