not sure theres a better sales pitch than.. "we can make tests more sensitive, Cheaper, extend shelf, make production easier and all the while we can save you time and money!!! perhaps they thought it was too good to be true and their story was all BS as it seemed too good to be true..
What a load .. change takes time .. how much do you have???
this has nothing to do with a sales pitch... if MixnGo does all that it claims to .. it will sell itself as there is no current alternative that can do all of the above !!! and if they choose not to use it and their competitor does.. they will immediately be disadvantaged. We still await full validation from Global players for this.. but that is just around the corner imvho...
PS any executive with half a brain does not go with the best sales pitch.. they go with the product that gives them the best value for money and adds to their bottom line and integrates into their current pipeline as seamlessly as possible!!! ..
