See how Mimi uses the applicator? She covers the whole side of her face in four seconds. It seems like she wasn't instructed on how to use it properly.
The results are also incredible, are they saying the applicator actively prevents five years of improvement by the face cream?
Despite the negative results from this 'study', I think the viewers will come away with the message that the face cream works. The presenter didn't dwell on the findings and, by itself, it won't affect sales.
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