Ten winning the A league rights was a very big deal. They've won the rights to broadcast the fastest growing football code for only about $2 mill/yr !! Soccer/football has more juniors than any other code by far. Ten can really push it to an inter-generational audience (good for ad revenue). They did a good job with big bash so I don't think it is a stretch to see them doing a god job with A-league.
http://www.theaustralian.com.au/bus...e/news-story/d28f3e2685191dee73af006dad679c67
Ten winning the A league rights was a very big deal. They've won...
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