a little johnson & johnson story, page-37

Stock Market Psychology - Social Proof
"It is human nature to look to others to determine the best course of action for ourselves. If we look outside and see people wearing shorts, we assume that the weather is warm and will switch to wearing shorts. If we see cars ahead start to change lanes, we will try to change lanes as well, in anticipation of an upcoming road block or accident.

If we see others getting rich by buying stocks, then it must be a good time to buy. The same goes for when everyone else is selling.

And that is why trading is very much different from investing. When you make short-term trades, it is important to understand the psychology behind the stock market, and to use that psychology to your short-term advantage.

If you are a long-term investor, you want to be aware of these short-term tricks that people may pull on you, in order to psychologically manipulate you to buy at too high a price, or sell at too low a price." - Influence by Robert Cialdini

6 Month Movement - OBJ comparison against other biotech's - those only starting with one of the first three letters of the alphabet... OBJ doesn't fear too bad imo - Once again for another 12 months with most stocks, this opportunity will soon disappear...

OBJ - 15.79%

ACW - 42.00%
AGX - 60.00%
ANP - 34.48%
AVX - 38.89%
BNC - 44.12%
BNO - 38.00%
CBZ - 50.38%
CGP - 40.00%