a new low

The last week has seen market closes at 2.3 cents for the entire week, which is a record low.
For this to improve, we need mezzanine financing, govt approvals, ANZ finance & I think we need some improvement in price.
Govt approvals are in the bag as far as I can see, but the rest I have no idea, and the share price indicates that the investors are in the dark.
I would like the company to institute cost saving measures right now, and hold them until the selling price improves.
COK need to demonstrate they are totally ruthless on costs, when market price falls.
If you are not ruthless , then you go bust--in all businesses

We need less talk about future prices ( which may never eventuate ) and more talk about dropping current production costs to match the drop in market price.
All other resource companies are attacking costs---why not COK ?-----------and if they are, please publicize it