If I was P&G I would close all the SK11 counters in China right now.
I would rev up the Bloggers with a substantial commission and retainer.
Halve the distance 4 fold the attractiveness @ the speed of light (online)
Evoke the Hard Easy Rule; Double the price and move 10 times the amount of product
Chinese consumers are extremely savvy, They know what they want, They will do what ever it takes, to get the real deal, Therve demonstrated that price is not the the driver,The latest Top quality cutting edge products from the West and from a World Renowned Global company are . They are well aware of P&Gs ethos and world leading products.
Given that the current China / USA political situation is unpredictable, any potential legal situation would be at best lengthy and costly in terms of money,time and resources being redirected. Instead of waiting for Tora Tora Tora. I would get on the front foot with the Big sword, and unleash the metaphysical power of 24/7 global gateless marketing. As for OBJ either way we cant loose. our Technology will be Staring, up in lights, and in High demand, its been set up that way.
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