There's a big difference between people on the register and a fully owned Chinese operation.
The Chinese consumer does not trust Chinese operations after the melamine scare. So even though the product in theory is coming from "clean and green" countries, the Chinese consumer may not believe it.
What would happen if Aptimal got bought out by a Chinese syndicate? Do you think it would have the same brand image? Eventually consumers will research and find out the origins of the company and it will not be considered as high of a premium product.
