Hi 'welcome back', very quality reasoning. I wonder if you are a highly experienced manager or corporate executive.![]()
Just to add to your comments, there are also other added benefits such as
- reinforce positive brand image such as progressive, quality, premium, genuine etc
- meet Chinese regulatory requirements
- eliminate chance of fake products using recycled cans
I think marketing wise it is a much smarter move than BAL which simply imposed a standard price lift across all markets.
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