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By Celso Rommel / 6/15/2018 às 09:03
As informed first hand the IPIAÚ ONLINE (see here) , the implantation in Ipiaú of a branch of Lojas Americanas in Rua Castro Alves should be an unprecedented step in the development of local commerce. The trend is that the arrival of this venture to the city of the region, serving an estimated audience of more than two hundred thousand inhabitants of surrounding cities, is only happening thanks to investors' insights into the municipality's short-term economic outlook. the possible resumption of Mirabela, news that IPIAÚ ONLINE also released last week (see here) .
Everything indicates, therefore, that the reactivation of the Santa Rita Project and the implementation of Lojas Americanas are linked, from one same reality. Nothing more expected, since the region has suffered since the mining stoppage, for more than a year and a half, of worrying unemployment rates and defaults in the trade.
Another project that is about to start activities in Ipiaú is that of Nova FM, a commercial broadcaster that succeeds AM Radio Educadora and is expected to arrive with force. The tendency is for a program to follow the trend of the great radios, cutting-edge equipment, aiming to reach the first place in the whole region (from the transmission park installed in the upper part of Vila Irmã Dulce) bring a renewal in the media.
Despite good news for the future, Copa and São João in the region still show a very shaken financial situation. Research shows that most do not give equal importance to the tournament and municipalities think of reducing spending on São João and São Pedro or even not doing parties, especially in districts and rural areas.
I piaú Online / Celso Rommel
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