It is an acquisition strategy, nothing more. I'm willing to bet a high percentage of signups will continue beyond the introductory period.
The companies strategy is to leverage their customers to offer their other services (internet, energy, devices etc). The discount is worth it to acquire the customer (long-term) and make a good impression, then sell them on other services as well.
Edit: My apologies, it was another poster who kept posting about the discounting offered on Groupon etc.
- Forums
- ASX - By Stock
- Amaysim promotions
It is an acquisition strategy, nothing more. I'm willing to bet...
-
- There are more pages in this discussion • 12 more messages in this thread...
You’re viewing a single post only. To view the entire thread just sign in or Join Now (FREE)
Featured News
Add AYS (ASX) to my watchlist
Currently unlisted public company.
The Watchlist
1CG
ONE CLICK GROUP LIMITED
Mark Waller, MD
Mark Waller
MD
Previous Video
Next Video
SPONSORED BY The Market Online