Revenue went down because they turned the tap off.
IMO everything NOR has done so far with WP is basically beta testing, including some scatter gun digital marketing. Just playing with all the features, the retention, the user habits, everything. What they've done is gone back inside the cone, taken all the learnings, and going to market with WPv.2.0
I think with the re-engineered product, global dynamic pricing and focussing on the profitable corridors, revenue will run quickly. I've taken the punt ... pretty happy to have loaded up actually. But each to their own. I wouldn't be surprised if Fosters spunk a load over NOR in a few months, once we see what WP can do.
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