Angry Bird

Joining a long list.

http://finance.yahoo.com/news/rovio-entertainment-flies-homes-launch-143800573.html
Rovio Entertainment flies into homes with launch of The Angry Birds Movie licensing and merchandising program
May 11, 2016

LOS ANGELES--(BUSINESS WIRE)--
Partners stretch across multiple categories and include key licensees LEGO, Spin Master, Hasbro and more Feathers will fly as Rovio Entertainment soars into homes with The Angry Birds Movie licensing and merchandising program. The film arrives in theaters May 20th, and is supported by an impressive roster of top licensees across multiple categories, including toys, games, electronics, sporting goods, costumes, apparel, accessories, publishing and more.

“Our licensing partners recognized immediately the significant consumer appeal of this highly anticipated film,” said Darren Kyman, Head of Retail & New Business Development, North America of Rovio Entertainment. “We made sure that the merchandise provides consumers many cool, new ways to engage with their favorite feathered friends and bring the Angry Birds story world to life.”

The Angry Birds Movie is supported by a range of high-quality, top licensees globally such as LEGO®, whose collection of six building sets brings the movie story to life with unique digital integration with the Angry Birds Action! game, unlocking rewards via BirdCodes found with the packaging. Spin Master has developed collectible figures, play sets and games. H&M is producing an exclusive line of children’s apparel, while Amscan is on board for party supplies and children’s costumes in several territories.
In North America, the roster of licensees also extends to:

TOYS & GAMES
· Hasbro will release The Angry Birds Movie-branded version of iconic board game Chutes and Ladders
· Commonwealth will create new plush based on the movie’s characters
· World Tech Toys will build colorful drones based on the film’s main characters
· SCS Direct will release seasonal outdoor play products

ELECTRONICS
· Kid Designs will be releasing electronic accessories like headphones, speakers and phone cases

SPORTING GOODS
· Brunswick will create a branded scoring system for bowling alleys based on the look of the Angry Birds game

PARTY GOODS
· Rubie’s is making costumes for kids and adults

STATIONERY
· Inkology will release pencils, plush pens , notebooks, binders and more

PERSONAL HEALTHCARE
· Dr. Fresh is creating branded toothbrushes and mouthwash

GIFTS & NOVELTIES
· SunStaches will build sunglasses featuring the famous Angry Birds eyebrows · Bulls I toy will release dog tags and trading cards featuring all of the movie’s characters

DOMSTICS
· Jay Franco will be making comforters, blankets, sheets and pillow buddies

ARTS & CRAFTS
· Painting Lulu will create paper-to-digital coloring packs for kids

HOUSEWARES & FURNITURE
· Kurt S. Adler is making holiday ornaments and stockings featuring the movie’s main characters · Thermos is creating branded lunch bags and beverage containers · York Wallcoverings will be releasing wall stickers

CONFECTIONERY
· Radz will be making candy dispensers
· Primary Colors will be baking up colorful cookies and gummies
· Decopac will be creating branded cake decorations
· Yowie will be creating character-molded chocolates with Angry Birds Movie character toys inside

ACCESSORIES
· Accessory Innovations will release backpacks and lunchboxes
· World Trade Jewelers will craft jewelry
· The Moret Group will make branded socks

APPAREL
· Hybrid and Freeze will create T-shirts and hooded sweatshirts
· Handcraft will make children’s underwear
· Komar Kids will release pajamas and robes

PUBLISHING
· Harper Collins, National Geographic and Centum will print books in various formats.
· Sellers Publishing will make calendars About The Angry Birds Movie.