When trying to assess the potential of Yowie outside of selling chocolate you only have to look at the success Angry Birds has had licencing off their brand. With talk of Yowie making a movie in the future it will be interesting to watch how much success Angry Birds has with their movie which is about to be released;
http://www.theage.com.au/entertainm...ng-app-to-the-big-screen-20150924-gjtvgk.html
