In terms of becoming the bank for migrants. IBOA is marketing itself through its offerings abroad to sign customers up before they get to Australia and sign up to a bank. Case in point the NOV owned Vasco pre-paid cards in Spain that can be pre-loaded and then used within Spain or abroad. Get them into the NOV eco-system and then if they require AUD based banking services they are directed towards IBoA or in the future the European based NOV linked bank out of Cypress.
In terms of becoming the bank for migrants. IBOA is marketing...
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