I listened to the call. The key points included:They are focused...

I listened to the call. The key points included:

• They are focused on scaling up - building revenue - focusing on profitability may slow down growth.
• They are aiming to become the market leader - number 3 probably fails.
• The lower sales is due to agreements taking longer to finalise than originally anticipated - so more a case of delayed sales.
• The senior device is anticipated to launch before the end of this financial year - launch within the next 3-4 months. It will be a high end equality product. Also Mark said some research showed that the seniors' market could be about 20% bigger than the children's market - so they anticipate a significant boost to the company's revenue.
• Geographic: spread across Europe - and potentially in the US in 2021.
• Kids market: positioned at the top end - high quality - you'll see a strong emphasis on design and branding - more software features will be introduced.
• Big competitors? Very unlikely that Apple etc would come out with a watch in the kids' space.
• At the moment we don't see any big competitor emerging.