Another factor is that the banks paying virtually almost zero interest on savings accounts led to more people moving money from cash to shares which gave the stock market a big kick up esp in tech stocks / ecommerce during the lockdowns. Now that the banks are recovering there is money being moved out of the market and back into cash again esp. from those who made decent profits during the co-vid period.. it is a de-stabilised time at the moment and when where it will settle is anyone's guess. No matter how well Kogan does now, it won't do as well as it did during the lockdown and performance each month will be measured against that time in my view. KGN has to do better than covid period to not disappoint, can it be done? Is the rate of growth we saw recently sustainable? Over xmas maybe but then ??
