Boring Bruce has had a decade now to smarten up the image of the...

Boring Bruce has had a decade now to smarten up the image of the company and attract the kind of interest that the projects deserve, and he's done nothing. Everything is presented in the most bland way possible which is very disappointing. Ultimately he is responsibility for the marketing of the company and its credibility - if he hasn't changed in ten years then he is not likely to now. The board has to act. Nothing against the bloke but he is ultimately responsible for the dire SP performance and the utter failure to get any cut-through with the market.