Agreed with that.  At least for the near term.  In the mid term...

Agreed with that.  At least for the near term.  In the mid term there may be opportunities to license the "Works with LiFx" component discussed in the webinar, with manufacturers of commercial lighting systems.  The "works with LiFx" already (supposedly) comes with a "works with Ohm" capability, so that could be an easy/rapid way to broaden the lighting, sensors and control function in the commercial space well beyond those areas that can only utilise LiFx's 'residential grade' bulbs.  Generates revenue by licensing LiFx technology into spaces that they are not in, and harnesses the capabilities (and perhaps ambitions) of commercial lighting players, to enhance the value proposition of Buddy Ohm.