This is a great discussion point gsamuel. Our obsession for an...

This is a great discussion point gsamuel.

Our obsession for an announcement in this forum has always shadowed the ever-growing BNPL market and current trends towards the fashion in which we conduct commerce. With BNPL being widely adopted not only in Aus and USA, it is only a matter of time South East Asia and the rest of Asia (with giant markets such as China or India) follow. It's clear there is a global shift in the way we do commerce and IOU is positioned to not only expand but create some serious partnerships with its neighbours.

Sure there are plenty of options and competitors in the market, but IOU is the king of b2b in Malaysia. From their current network and payment systems experience, that's their niche and also their grounds to flex.

Some light reading regarding trends and adoptions below:

https://techcollectivesea.com/2020/10/22/the-rise-of-buy-now-pay-later-solutions-in-southeast-asia/

https://retailasia.net/stores/commentary/future-retail-asia-ready-buy-now-pay-later

Let's not forget the unbanked sector in South East Asia, there are populations who have better access to smart phones than to actual bank accounts, IOU further take advantage of this with Aaron's experience with e-wallets. all IMO.