Look at the investor's reaction to this latest board/management decision.
ZERO interest.
For example - Take McDonald's or any type of similar company.
Who makes the money on performance - McDonald's shareholders in JCurves case Netsuite shareholders
Who makes the money on the agency/franchise - McDonald's franchisees
and in the case of JCurve who makes the money ,,,,,,,,,, those within the organisation (salaries, fees, consultancy etc etc they are secure)
Who misses out in the JCurve deal
THE BLOODY SHAREHOLDERS!
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