RBD restaurant brands new zealand limited

Ann: ADDRESS: RBD: Chief Executive's Address

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    RBD
    29/06/2012 11:00
    ADDRESS
    
    REL: 1100 HRS Restaurant Brands New Zealand Limited
    
    ADDRESS: RBD: Chief Executive's Address
    
    CEO's Address to the 2012 Annual Shareholders' Meeting
    29 June 2012
    
    Ladies and Gentlemen and fellow shareholders.
    
    Introduction
    
    As the Chairman has indicated, the $18 million net profit after tax earned in
    2012 was a very solid achievement, coming as it did on the back of the
    stellar 2011 year. I will provide you with a little more insight into the
    individual brand's results and how they are performing operationally this
    year.
    
    Staff
    
    However before I do so, I would like to first acknowledge the efforts of our
    people at all levels of the organisation and in particular introduce to you
    the members of our senior management team.
    
    o Grant Ellis - Chief Financial Officer
    o Brent Kitto - General Manager KFC
    o Arif Khan - General Manager Pizza Hut
    o Craig Neal - General Manager Starbucks Coffee
    o Deidre Gourlay - General Manager Property
    o Leonie Reyneke - General Manager Supply & QA
    o Jennifer Blight - Human Resources Manager
    o Geraldine Oldham - Marketing Manager
    
    2011/12 Results - KFC
    
    KFC continues to be the primary driver of the company's financial performance
    and last year contributed 77% of group sales and 90% of EBITDA.
    
    Despite very difficult trading conditions, aggressive competitor activity and
    the impact of the Christchurch earthquake, KFC managed to grow sales to a new
    high of $236 million.  This was a small increase over the prior year, despite
    the earthquake costing the brand in lost sales following temporary closures
    of a number of stores and the permanent closure of one store.
    
    Although total sales in KFC increased over the year (despite the earthquake),
    on a same store basis sales fell by about 2% compared with +4% same store
    growth in the 2011 year.
    
    KFC also accounted for the bulk of the $7 million fall in group net profit
    after tax. Input costs - such as chicken and utilities - increased markedly
    over the year but the highly competitive nature of the market limited KFC's
    ability to recover these costs together with all the October 2010 GST
    increase. As Ted mentioned, margin pressures were most pronounced in the
    first half but showed some recovery in the second half through cost
    reductions and changes in the sales mix.
    
    Innovation such as KFC Grilled and Sparklers - a flavoured carbonated
    beverage range - continued this year and provided sales growth in key market
    segments.
    
    The KFC Double Down promotion in the first quarter was for a strong sales
    driver but it was substituted for other products on the menu which had higher
    gross margins. However, the customer mania around this innovative burger
    (fuelled by social media and word of mouth), outstripped even the most
    optimistic forecasts and set new world records for KFC.
    
    Total store numbers reduced by one to 88 with the permanent closure of the
    Christchurch CBD store following the earthquake.
    
    Five KFC stores were refurbished during the 2012 year, bringing total
    transformed stores to 2/3 of the total network. The transformed stores
    retained the sales increases generated on original transformation, however as
    one would expect, there is inevitably some tapering off in the rate of
    growth. With virtually every store that has been revamped we have seen a
    return on the investment well in excess of the cost of capital, demonstrating
    the effectiveness of the upgrade programme. Eight stores are scheduled for
    upgrades this year.
    
    In addition, as Ted mentioned there is considerable work being done on the
    next generation of KFC transformations under Project Fusion, the initial
    results of which will be seen with the opening of our new Lower Hutt store
    later this year.  This is an entirely new design concept and incorporates
    significant improvements in operational flow as well as a considerably
    enhanced customer experience in the restaurant, together with some major
    technological changes.
    There still remains the opportunity for more store growth with two new stores
    planned for the current financial year.
    
    Despite the increased emphasis on value for money, input costs remain steady
    and this is behind our expectation of an overall margin improvement on the
    prior year.
    
    2011/12 Results - Pizza Hut
    
    Last year our Pizza Hut business continued to struggle in a competitive and
    tough retail environment.  A very soft start to the year began to improve as
    the year progressed. Total sales revenue was down 23%, however same-store
    sales (which excludes sales attributable to franchisees and store closures)
    was down 10%.
    
    During the year we closed three stores and eight were sold to independent
    franchisees, leaving a total of 71 stores in our network, 11 less than at the
    end of the 2011 year.
    
    The combined effect of lower sales and higher input costs, notably higher
    cheese costs, resulted in a significant fall in EBITDA. Pizza Hut tried (with
    mixed success) a number of new product promotions such as the Mediterranean
    Mia, The Footy Feast Meal and Big Box Pizza Deal during the year. However in
    the current environment there is strong demand for value in this market
    segment as evidenced by the  successful $4.90 promotion Pizza Hut has been
    running over the past couple of months.
    
    Ted has mentioned the sale of smaller regional stores which can be run by
    independent franchisees who have flexibility in their cost structure to
    operate at lower sales levels than those under a corporate-ownership model.
    By the end of this year up to 20 stores will be operating under this model.
    We will continue to support the new franchisees from both a marketing and
    operations perspective whilst consolidating our own Pizza Hut business around
    the main urban centres.
    
    Pizza Hut will continue to face an intensively competitive marketplace.
    Whilst same store sales were down year on year last year, the improvement in
    the second half has continued and we have recently announced a better first
    quarter result for 2012/13. Despite the strong "value offer" in Pizza Hut
    pricing, a continued focus on operating controls, some supply chain
    improvements and the continued sale of smaller stores is expected to produce
    better margins.
    
    2011/12 Results - Starbucks Coffee
    
    Starbucks Coffee suffered from the Christchurch earthquake, in relative
    terms, more than the other two brands. Three of the four Christchurch stores
    were closed and look unlikely to re-open.  These store closures accounted for
    most of the $3 million drop in total sales.  Two more store closures took
    place over the year with Newmarket and Botany Kiosk stores closing at their
    respective lease ends.
    
    On the financial side, Starbucks' EBITDA was marginally down on last year's
    excellent result of $4 million. Cost increases were largely offset by the
    benefit of a favourable exchange rate, a factor for Starbucks because of the
    import of coffee in US dollars from Starbucks International.
    
    Of the 35 stores at year end only 32 have been trading. The three earthquake
    affected stores in Cashel Mall, Cathedral Square and Colombo Street remain
    closed and we continue to look for replacement sites in the Christchurch
    area.
    
    The Starbucks Coffee business is expected to maintain a steady same store
    sales growth trend this year with similar levels of profitability.  There
    will be some capital invested in store refurbishment and some work will be
    undertaken on network optimisation.
    
    Staffing
    
    Restaurant Brands continues to be well-served by its competent and willing
    staff members. Evidence of the dedication and commitment of our people was
    made very evident in the weeks following the Christchurch earthquake with
    many of the people continuing to work in our stores despite their often
    difficult personal circumstances.
    
    Staff safety continues to be very important to us as our accident rates
    continue to improve with lost time injuries down 27% on prior year to an all
    time low.
    
    Some of our 3,500 employees are here today and will be assisting in your
    sampling of some of the company's fine products a little later on.
    
    Current Trading
    
    We released our first quarter sales results at the end of last month. These
    continued to reflect the tightness of the current retail market.
    
    KFC saw a decline in same store sales of 6%, although in this case it was
    mainly because of the rolling over of the exceptionally successful Double
    Down promotion in the first quarter last year. Underlying sales remain flat
    when this promotion is backed out and there has been some commensurate margin
    improvement.
    
    Pizza Hut on the other hand enjoyed a solid turnaround in same store sales to
    +10%, driven by the value-oriented $4.90 pizza promotion. In the current
    environment, the consumer is increasingly looking for value and nowhere more
    so than the intensely competitive pizza market. This promotion, has
    demonstrated the opportunity to drive sales through some variable margin
    sacrifice with an overall positive profit outcome.
    The Starbucks business saw a very small decline in same store sales for the
    first quarter. Our analysis suggests this was at least partly caused by the
    rolling over of the Christchurch store sales transfers following the closure
    of three stores after the earthquake last year.
    
    Carl's Jr
    
    Whilst continuing to build momentum and improve efficiencies on our existing
    businesses, we have been aware for some time of the opportunity to widen our
    portfolio of brands. The Carl's Jr acquisition has presented just that
    opportunity.
    
    Carl's Jr gives us an entry into hamburgers - the largest sector of the quick
    service restaurants market, with a growing, exciting and edgy brand. While
    Grant, and I were completing due diligence and legalities in the US in
    December last year we couldn't fail to be impressed with the quality of the
    product and the passion and professionalism of the franchisor -  Carl Karcher
    Restaurants Inc. We have a great deal of enthusiasm for this brand and
    believe it has the potential to be our second biggest business within the
    next five years.
    
    We are planning on building at least five stores a year over that time frame
    and expect to have our first store opening by October this year. The managers
    of the first four stores are in the US for training right now and their
    feedback is showing how passionate and enthusiastic they are too for Carl's
    Jr.
    
    Conclusion
    In conclusion, we outlined in the annual report the range and depth of
    expertise that Restaurant Brands brings to bear in making our existing brands
    (or indeed any more brands we may acquire) operate in an efficient and
    structured manner to drive shareholder wealth creation.
    
    Whilst this year has not produced the results at quite the level seen in the
    2010/11 year, the disruption to the business from the earthquake and the
    harsh trading environment have been factors we have had to cope with.
    Nonetheless, the fundamental strengths of the three brands remain and we
    continue to actively address the opportunities to drive more from them for
    shareholders. The addition of the Carl's Jr opportunity will provide yet
    another dimension to our food offerings and we look forward to a successful
    new year, building again on this year's result.
    
    ENDS
    End CA:00224441 For:RBD    Type:ADDRESS    Time:2012-06-29 11:00:07
    				
 
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