I listened to the call this morning and was wondering whether anybody else heard it.
The analysts asked a whole bunch of questions about %gross margins and Mark Ronan said the Mocka was around 40% and he thought in terms of positioning sat between KMart and Adairs.
Ronan also re-iterated there were no synergies baked into the acquisition numbers, that is a good thing as they said repeatedly that it will retain its own management team but levearge the marketing and social media skills that Adairs has developed.
Adairs guidance was confirmed and then updated for the Mocka numbers.
Mocka was developed by the Blake family with mum and dad to retire (cash in) with the two sons to remain heavily involved in the business. No doubt they want to achieve the deferred settlement component.
Ronan also confirmed all of the work to get the new DC up and running was on track with a major announcement to be made when H1 results declared in mid Feb'20.
I will be keen to see what numbers the analysts publish tomorrow.
Cheers......Daicosisgod
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