I'll monitor it for a while as it looks interesting. Todays...

I'll monitor it for a while as it looks interesting. Todays trading almost looks like people selling shares in IPP and buying ICQ.

Their Thai site doesn't look all that impressive (but I find the presentation of many Thai language websites pretty unattractive). I'm not their target audience though so good luck to them. Will be interesting to see how they monetize it as I understand it is predominantly content / fan based.

Their Indonesian site will need some work too.

Probably worth doing some reading around too to see if the locals (not foreigners) in Malaysia / Indonesia like buying second hand cars, and processes they have to go through to make a private sale.

The research in the prospectus suggests that online advertising is going to grow in these countries as car ownership grows. I do wonder how car ownership can continue to grow in places like Bangkok and Jakarta (worse than Sydney) which have near permanent gridlock, but maybe I'm being naive here.