If it were me I'd be wanting to start with a product where the...

If it were me I'd be wanting to start with a product where the really big advantage was apparent - i.e. a small device like a phone where size, power consumption and performance can really be demonstrated as the paradigm shift they are. A sound bar, even a car, is great but my TV doesn't have a sound bar and sounds pretty good nonetheless. My car has a great Bose system and sounds phenomenal. My phone, despite being brand new this year is comparatively rubbish. To me that's where the real exclamation mark is to be found and that's what would put them massively on the map.