Gross margin is unchanged. Marketing expenses have increased by about 50%, and all the other expenses are up around 10%. The marketing spend is justifiable if they can keep the repeat business levels going with the resulting new customers after their first purchase.
It's a good growth-strategy result. Market likes too, which is nice.
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Last
$11.27 |
Change
-0.240(2.09%) |
Mkt cap ! $1.343B |
Open | High | Low | Value | Volume |
$11.44 | $11.48 | $11.13 | $788.7K | 69.70K |
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---|---|---|
5 | 181 | $11.26 |
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Price($) | Vol. | No. |
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No. | Vol. | Price($) |
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5 | 310 | 11.260 |
3 | 211 | 11.250 |
6 | 421 | 11.240 |
5 | 664 | 11.230 |
4 | 220 | 11.220 |
Price($) | Vol. | No. |
---|---|---|
11.270 | 9 | 1 |
11.280 | 301 | 10 |
11.290 | 480 | 9 |
11.300 | 533 | 11 |
11.310 | 379 | 6 |
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