For me the whole stupidity of a re-brand took the cake... shifting deck chairs on the Titanic.
Only blessing for me is that I sold on the way down and reduced exposure to avoid the worst of it. Been burned too many times before with small caps.
Capital loss from here. You win some, you lose some. Lose, laugh, learn and move on.
https://www.youtube.com/watch?v=ZnHmskwqCCQ
