Happy to see an accurate, unvarnished announcement of this development.
Obviously looking forward to a full roll-out if the 'targeted' commercial launch succeeds, but, first things first.
Wondering if they mean a certain geographical area, a certain retailer, a certain sport, a demographic, or just a limited release. Doesn't matter, can't help but conjecture.
Having 'OBJ tech' successfully incorporated in several existing P&G products should provide credibility in the marketplace for our own product.
Selecting the right manufacturer with a good reputation will also help with credibility, and crucially, a quality product to match.
Frankly, also a bit relieved to have something happen.
Happy to see an accurate, unvarnished announcement of this...
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