I don't think the general market has the patience to read...

I don't think the general market has the patience to read technical papers. AXE is not playing to the market at the moment. They seem to have their own priorities - which at some point they believe will deliver a meaningful boost to how the market sees AXE. It's a working paper, has not undergone peer review. But in any case, this is contributing to the open collaborative nature of the Australian quantum community (Which is highly regarded internationally). Practical quantum computing accelerates because of advances like this. Global talent come to Australia for these solutions and to take this and deploy it in many use cases, both quantum and nanotech related work. This is all very much in AXE's wheelhouse.