If Trudell can't find a commecial cross over in 3 years when...

If Trudell can't find a commecial cross over in 3 years when their sub sells the number 1 spacer to Docs and asthma patients in the US then whats the point ?

I agree, schmooze is one thing with a pharama budget and significant organisation behind you.
Converting that to revenue is another matter all together and from his CV he has never had direct responsibility for a sales P&L only access to huge R&D/Clinical budgets with no direct commercial expectations and months /years to deliver projects.

Hope he makes it happen.

Question, short term is his time best spent in the US at a congress when his team can network, or spend more time in Australia scchmoozing investors to max out the CR? Only the CEO can do the latter ?

The best CEO I ever worked for prioritised her time by ensuring " I communicate constantly, listen more and invest my time where that only the CEO can add value, I leave the rest to the leadership team / experts".