Great Australian PR here. American YouTube videos are one thing but better and stronger social media presence in Aus supports sales where BEAM get their 70% distributor margin
Snowys outdoors is an incredibly popular outdoor online and physical store. They have stores in Adelaide and Brisbane founded in 1995 but a lot of people use them as goto online for the way they support Australian made and price compete.
their YouTube channel has 25k subscribers and this Zoleo review filmed in store has had 1,300 views in just the last 2 Days
Gold
https://m.youtube.com/watch?v=Guxf-Xc63-k
https://www.4wdingaustralia.com/camping/snowys-the-best-place-in-australia-to-buy-your-camping-and-outdoor-gear/
Ann: Beam Receives Additional ZOLEO Orders, page-44
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