The Boston Consulting team will be taking a good look over the Loyalty Program, I believe. There's so much unlocked value and synergies in what they have there, maybe add some scale into related offerings (like Qantas does).
It's a really hard to create a successful loyalty scheme, and Myers is already within the very largest in Australia.
MYR Price at posting:
98.0¢ Sentiment: Buy Disclosure: Held
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