Ann: Becoming a substantial holder, page-6

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skelto101

365 Posts.

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27/06/17

09:48

Post #: 25507281
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Originally posted by torval ↑

Good sign. Got some more today.

Have been looking through yowie social media;

Things I liked were the responsiveness from yowie in replying to comments. This is a good sign.

Also the general american population were really excited. I noted in a lot of comments people said they had seen yowie in stores however didn't know they contained suprises. I'm guessing the chocolate is geared towards americans as most of them seemed to rate it ok. From the Australian Instagram most aussies are not a fan of the taste, probably due to the fact they use to be cadbury. I'd rather be pleasing the taste of americans at this stage.

I think the marketing could do with some work, they have some videos that are really engaging however they don't promote the product enough. One video I saw with large responses didn't have the product at all just the yowie logo and characters - this is a waste of time. They have to follow up these videos with a strong representation of what a yowie product looks like, the chocolate and whats inside.

Toys were a massive hit and also the quality of them was regularly commented on them. This is good as kinder suprise have dropped the ball in this area. Got a few kinders for easter and the toys were garbage.

Have tried to get my hands on some yowies in Ballarat, been to iga, big w and the reject shop. Couldn't find any which is annoying. However I guess this means there's good room for growth.

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I'm in Newcastle. Big W had them but they sold out quick selling for $3.50. Darryl Lea has them but at $7.50, although the shop keep said they are flying out the door at that price even, crazy. Nostalgia seems to be playing a big part.

YOW Price at posting: 31.0¢ Sentiment: Buy Disclosure: Held
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Ann: Becoming a substantial holder, page-6

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The ASX can overlook its Telecomm small-caps. Here’s one diversified brand with an international footprint

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Ann: Becoming a substantial holder, page-6

Top Stories

Woomera kicks off 2-pronged drilling at Mongolia's Bronze Fox Cu-Au play

True North shares jump on positive activity report as Cloncurry aims for Q1 production deadline

The ASX can overlook its Telecomm small-caps. Here’s one diversified brand with an international footprint

Lincoln Minerals to kick off fieldwork at Yallunda uranium project in the nuclear state, SA

Quantum Graphite snags new exploration licence in SA ahead of maiden drilling

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