One of the most important things I have learnt in investing is not to take so called analyst reports as gospel. In fact it would appear to me those reports are written to the benefit of the investment house, and more often than not that entity does the opposite to what they report in their analysis. Take A2M as a good example. You had investment houses like UBS and MUFG reporting A2M as a "buy" all the way from $20.00 to current price of $5.30 all whilst they were shorting the stock to death. Had one listented to their buy calls, they would have found themselves in imeasurable financial troubles.
The amount of times I have seen analysts reports way off the mark is actually disturbing, in fact, I now don't even bother reading those reports. They aren't worth the pixels on the screen.